Hit the trails the way you were always meant to: fearlessly. When you pull off your favorite hoodie or pullover, you know your baselayer is just as up to the task as your outerwear. These performance t-shirts are made for the life you lead, some with features like sun protection and moisture wicking. If rugged trails are more your thing than city streets, you know you need the kind of durable shirts that can keep up with you. Shirts like our moisture-wicking designs keep you dry. Even a tough workout can't keep you down. Choose from slim fit and relaxed options to get exactly the silhouette you want. The necklines are loose-fitting to keep you relaxed. Our long and short sleeve crew and v-neck t-shirts are lightweight and soft. Luckily, our shirts are engineered for comfort. Nothing's worse than a heavyweight underlayer weighing you down. Choose Comfortable V-Neck and Crew Neck T-Shirts One of our graphic t-shirts lets you show some character without any extra layers needed. Layer with everything from a vest to a bright fleece. These shirts make the perfect base for a ton of outfit combos. Go bold with our colorblock logo, or subtle with a small embroidered version. Choose a long sleeve or short sleeve t-shirt in a variety of colors. Show off your style when you pick from our amazing, trending designs. Sturdier than a dress shirt, more comfortable than a button-down, and suitable more places than a sleeveless tank top. VF has yet to announce how it plans to structure the newly consolidated company.The basic building block of any wardrobe: the t-shirt. Grouping very different brands together under one roof could also lead to innovation, as designers have the opportunity to work together. “But having many brands together makes sense from an operational point of view.” “In the short term it will be disruptive, as not every employee will make the move,” says Matt Powell, an outdoor-industry analyst for NPD Group. Outside contacted several other VF brands moving to Denver, but none would comment about the news or how it was received. For the first time in more than a decade, Smartwool’s product developers and designers, currently based in Boulder, will work under the same roof with the rest of the company. “We’ll also be able to collaborate with our sister brands more than we ever have,” Cuffe says. According to Cuffe, “Our brand and our people are very closely connected to our small mountain community.”Īt the same time, says Cuffe, moving to a Denver campus will bring many benefits. The maker of merino-wool apparel has been headquartered in Steamboat Springs since 1994. Select employees at TNF, Altra, Eagle Creek, JanSport, and Smartwool were notified of the planned move late last week, with others receiving the news Monday morning, according to Hodges. “Our company is undergoing a massive transformation, and while we are excited for the future, the process is going to be long, hard, and emotional,” says Molly Cuffe, Smartwool’s director of global communications. VF is still seeking out office locations in its new home city. The relocation is set to begin in April 2019 and continue through 2020. According to the Denver Post, the Colorado Economic Development Commission offered VF $27 million in tax credits as incentive for the Fortune 250 company to bring its estimated 800 jobs to the Denver metro area. Location: 15 minutes northeast of Myrtle Beach. Tanger Outlets - Rehoboth Beach, DE The North Face Outlet. The North Face, meanwhile, has been a Bay Area institution for decades.Ĭonsolidating key brands in a Denver office is part of VF’s decision to focus on the outdoor segment of its business. “Locating these brands, along with select VF leaders, at the base of the Rocky Mountains will enable us to accelerate innovation, unlock collaboration across brands and functions, attract and retain talent, and connect with consumers,” Steve Rendle, VF’s chairman, president, and CEO, said in a press release Monday. Location: 30 minutes south of Denver, 40 minutes north of Colorado Springs. Altra, of Logan, Utah, names its shoes after local peaks, while Smartwool’s hometown of Steamboat Springs, Colorado, is at the core of its marketing. However, for many of the brands moving to Denver, hometown roots and cultural connections mean a lot. Vans, for example, will remain at its Costa Mesa, California, headquarters, to “remain firmly planted in its Southern California roots and within the culture on which it was founded,” says Craig Hodges, VF senior director of corporate communications. Its outdoor and sports brands (Icebreaker, Reef, Timberland, Vans, and Eastpak, among others) will remain under the VF umbrella, but not all will move to Denver. The move to the Mile High City comes as VF, one of the largest conglomerates in the outdoor industry, prepares to split in two, spinning off the denim brands Wrangler, Lee, and Rock and Republic into an independent, yet to be named company. On Monday, VF Corporation announced that it will move its headquarters to Denver, taking subsidiaries the North Face, Altra, Eagle Creek, JanSport, and Smartwool with it.
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